Danica Phelps - Stripe Factory, 25 October 2007 – 22 December 2007
Installation view, Rotwand, Zurich, 2007
Letter by Danica Phelps
I have been painting stripes as part of my work for about 10 years now.
Up till about 3 years ago, the stripes were all integrated into my drawings which were drawings of everything I spent money on... red stripes each represented one dollar that I spent, and green stripes, one dollar that I earned. There were also grey stripes which represented debt... because debt is kind of like earning money and spending money at the same time.
About 3 years ago, I started making panels that were just stripes... they became an abstract image which was generated using the data of my financial life. The first of these each represented one month of red stripes and green stripes, painted in the order of which the money came in and out of my bank account. I am still making these monthly panels, but I have also just completed a series of very large panels which each represent major financial events in my life. The last one of these is my mortgage which has 627,000 grey stripes... each representing a dollar that I owe my bank.
This many stripes would have taken me more than a year to paint on my own, and I always have lots of things that I want to make any given year, so I had to hire a lot of people to help me paint the stripes.
At first, I had 4 full time people painting stripes with me, but after one month, with a deadline approaching, I realized that we needed serious help. I ended up hiring 14 people a day to complete the project.
And this whole production really inspired me. The overall composition of the grey panels is really kind of amazing in my view... it shows the difference in each stripe painters hand, even though you would think that a stripe would be a pretty generic thing. The stripes end up looking like genetic sequencing... kind of a metaphorical genetic map of each person who made the work.
I would like to really focus on this aspect of my work for a year or two, and really create a stripe factory... a factory that spins labor into very dense matter. This factory will produce no toxic waste, no by-products, and will create a pleasant working environment for it's workers who are acknowledged in the final panel (they write their names at the end of each line of stripes, and the project, in the end, is about them).
So, we are taking the first orders for our factory and this letter serves as an invitation to be part of the project by ordering a panel which will be made specifically for you, to your specifications.
The stripes are now going to come unmoored from my personal data, and instead, the stripes will be purely visual, they will only represent their own production. For this reason, I've chosen to mix all my colors from both red (usually money going out) and green (money coming in), so there will be 8 shades of earth color making up the field of each panel.
Each stripe will cost $.15.
$.05 of this cost will be collected as a deposit, before production, and will be used in to pay the stripe painters (they will earn $.05 per stripe). The remaining $.10 will be collected upon completion and delivery of the panel and will be split between the gallery and myself.
This project will continue for sometime between one and two years, not longer than that. I will be producing stripes for exhibitions at Rotwand in Zurich, Sister Gallery in Los Angeles, Kavi Gupta Gallery in Chicago, and many other locations over the life of the project.
The minimum number of stripes which I feel will show the visual complexity of having numerous people working together is 50,000. The chart below will give you a very general sense of the possible panels that can be ordered, but you can order a panel with any number of stripes above 50,000.
50,000--$ 7,500.00 app. 2x2 ft (ca. 61x 61 cm)
100,000-$15,000.00 app. 2x4 ft (ca. 61x122 cm)
200,000-$30,000.00 app. 2x8 ft (ca. 61x244 cm)
You get the idea.
The sizes are going to be slightly variable depending on how each person paints their stripes, but you can choose whether you want the panel to be a vertical, horizontal or square format.
I hope this letter explains everything adequately, but if you have any questions at all, please don't hesitate to contact the gallery.
Very best,
Danica Phelps